2021 EZVIZ App 5.0 Launch


EZVIZ | Global Leader in Video Security Technology

In 2021, we successfully launched the redesigned EZVIZ App 5.0 with an updated interface that brings our products even closer to the users while expanding our smart functionalities that not just improve the overall experience but also ensure the privacy of all users.

OUR AREAS OF FOCUS

VISUAL APPEAL

We embraced the EZVIZ native platform-specific UI to increase usability and ease of development. Through the tactic, we developed a new, more unified interface design that increases the app's visual appeal. We utilized contemporary use of cards, buttons, iconography, and interaction design that led to a globally appreciated visual design.

ONBOARDING

We want to create a great first impression and help users quickly and easily get their new devices up and running without any issues. Therefore, we refined the EZVIZ onboarding flow with educational visuals and copy throughout to help guide our users to success.

SPEED & EASE

Through the redesign of the app, we ensure our core experience is seamless and speedy, so when an event takes place, the user can easily view and act across all the devices. Switching the products' armed status, locations, scheduling, and viewing all details are also much quicker and easier with EZVIZ 5.0

SUPPORT

Throughout the experience, we also put an aim to educate and support our users. We added educational tips and tools to make optimizing the system even easier. In addition, we also included support article links with easy access to our customer services to create an easy-to-use integrated support system within the app.

USER EXPERIENCE  FLOW

We start by creating an information architecture map to gain a technical understanding of how systems work. This phase strips out any design and focuses on the goals the user is trying to accomplish when using the product.

WIREFRAMES

Wireframes are created to understand the basic structure of an app before UI design. In this exploratory phase, we create wireframes to focus on content, information, and basic layout.

HIGH - FIDELITY DESIGN

We work through a final visual aesthetic while staying aligned with Apple’s Human Interface and Android Material Guidelines.

DESIGN ACHIEVEMENT

STRUCTURE

The design is organized, and the content is in a purposeful, hierarchical manner. The app now maintains a clear, consistent model that is apparent and recognizable to the user by placing related elements together.

SIMPLICITY

Common tasks are now easy and communicated clearly in the user's own experience language while providing good shortcuts that are meaningfully related to longer procedures.

CONSISTENT

The experience now uses internal (EZVIZ) and external (native) components/behaviors to maintain consistency with purpose. This greatly increased brand recall and improved user habits across all of our digital properties.

CONTEMPORARY

Our overall design aesthetics have a foundation based on start-up mentalities. Our new visual direction, UX practices, and interactions have utilized modern trends that have been proven to be effective.

Client: EZIVZ Inc, A Hikvision Company

Role: Creative Director